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Marketing & Sales Support

Alan has reached a new level of marketing effectiveness

This is one of the most exciting innovations.

Through our advice, Alan sends out a bulk marketing email say to 5000 people.

He makes it sound really personal by inviting them to reply to a simple question like ‘shall I reserve the discount for you?’.

He gets an extraordinary response.  But there's a few days worth of emails to go through saying ‘yes’ ‘no’ and ‘stop sending me emails - I’m a Urgandan elephant herder’. 
 
As replies are sent to an Indian administrator, these are all processed, replied to and logged in a spreadsheet without costing his time or much money:

    * Yes’s get sent to sales guy, with switchboard numbers if it’s not provided
    * out of offices get it re-sent a day after they return with ‘Hope your holiday was good’,
    * ‘not my industry’, or ‘can’t make the dates’ get unsubscribed to the appropriate unsubscribe category level online (so can’t make the dates will still be sent next year). 
    * Referrals will also be sent on to the referred party and the refferer is thanked.
    * If this is repeated with another follow up, 'leads' are emailed a different email instead.

Marketing examples

    * Media agreements with media partners
    * Bulk email admin
    * Finding switchboard numbers for people who don’t properly enter phone numbers
    * Marketing brochure designed according to the company template
    * Banner ad design as these are very expensive (unless they look ugly) and should just fit a good template
    * Complete website design to template, without having to be told (e.g. uploading logo as soon as a speaker is in)
    * Voicemail drop / broadcast! To leave recordings on lead's phones in the early morning.